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You have a pharmaceutical company. You have received information that someone who is not an employee has tampered with a certain type of tablets in a specific area, which has caused some deaths in that area. In this type of crisis, what will you do?
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- This incident can have a negative effect on your company's reputation and earnings and can lead to loss. In order to avoid this you don't launch a campaign to alert the people
- Launch a campaign to alert the public and recall tablets from the specific area
- Recall tablets from only the specific area and not the whole country
- Recall those tablets from the entire country despite the fact that the tampering of tablets occurred in a certain area
Correct Option: B
In this crisis situation, you must take an authoritative step to launch a campaign to alert the public and also you have to recall the tablets that specific area.
