What is the full form of CPM?


  1. What is the full form of CPM?
  1. The full form of CPM is Cost Per Mile. cost per mile is a marketing term that represents the price an advertiser pays for one thousand clicks of advertisements on Webpage, Television, Radio, Newspaper etc.it is also known as cost per thousand
    CPM is a marketing tool that is used to calculate the relative cost of an advertisement.
    Example- if dealer charges Rs. 350 CPM that means the payable amount the Rs.350 for every 1,000 impressions of advertisement.

    Formula


    CPM = 1000 * cost / impressions


What is the full form of CPM?